Unless you’ve been hiding under a rock, you know that TV shows, websites, and social media accounts showcasing those with a talent for home improvement are all the rage. There is a good reason for that. People today want to DIY as much as possible, and they are looking for inspiration to get them started. Do you have the interior design or home remodeling gene? If so, your innate talents may pave the way for your success.

Today, Bosfori.com will have a little fun by pointing out ways to monetize what might be more than a hobby in the near future.

Social Media Matters

In the world of modern marketing, social media reigns supreme. Any given day, there are more than 2.23 billion users on Facebook, and billions of others on YouTube, Instagram, Pinterest, and Tumblr. A chunk of these social scrollers are looking for home improvement inspiration. When you have it, you have a valuable commodity that both people and brands will follow.

Memes are a popular way to communicate on social media, and they can also be a powerful marketing tool. By creating memes that are relevant to your business, you can reach a large audience and promote your brand in a cost-effective way. When creating memes, it is important to make sure that they are accurate and accurately reflect your brand. In addition, you should consider the tone of your memes carefully. If you want to come across as approachable and friendly, use humor; if you want to appear professional, stick to a more serious tone. Fortunately, you can add text using a meme text generator, which will save you a lot of time. With careful planning, you can use memes to effectively promote your business on social media.

Getting Started

Getting your first blog, video channel, or social media page up and running is the biggest hurdle. But, keep in mind there are many ways to make money, including using affiliate links, through ad revenue, and becoming an influencer. An affiliate link is when you establish a relationship with a product supplier. In this case, an example might be a paint brand. You promote a brand, and your followers make a purchase. When they do, you earn a small commission.

Ad revenue is similar, except you typically do not get to choose what gets promoted on your channel or page, and visitors must click a link, often a banner, for you to earn money. As an influencer, you can utilize both of these on a broad scale. Tribe notes that an influencer can have as few as 1,000 followers, and they are paid by brands to create custom promotional content.

To launch your first site, start by giving your business a name. You’ll need this as you begin to make money so that you can form a legal entity. The cheapest way to go about this is to set up a limited liability company. Starting an LLC isn’t difficult, and you don’t have tons of paperwork to get done. There are many benefits to forming your LLC, including that running your business through your limited liability company reduces your personal financial risks.

In building your personal brand as an influencer, it’s a good idea to make a custom logo. This doesn’t mean you have to hire a designer — you can use free online tools to achieve professional results. Choose from among several templates, customize the colors, graphics, and text, and then download to use!

Grow As You Go

Once you start to gain traction, you’ll find that it is a highly competitive space. There are thousands upon thousands of home improvement influencers, and you will have to find a way to stand out. One way to do this is to follow a major home improvement. For this, you may need to take out a home equity loan, which is simply the amount of money your home is worth above and beyond what you still owe. Depending on how much your bank is willing to lend on the value of your equity, you may have hundreds of thousands of dollars to work with.

Something to note here: don’t take out a large loan for a project unless it’s something you intend to do anyway. Unless you are already a major influencer, you are unlikely to see a significant profit on a single DIY endeavor.

You don’t have to document a major project, however. You can do several videos on minor projects, such as building a fire pit. Projects like this may earn you more engagement as your viewers are more likely to be capable of trying these projects for themselves.

You can also take after other websites and offer home product reviews. Building your personal brand as a trusted expert can be lucrative, and presenting your honest, unbiased opinions and reviews of home goods is one way to do that.

In addition to posting on social media, you may also have an opportunity to earn money by lending your expertise to others. You might, for example, become an independent consultant teaching others how to do what you do. The average design consultant in the US makes around $55,000 per year. Although this isn’t the millions of dollars you might want, it’s a respectable income that’s actually slightly higher than the US average.

Do you have what it takes to become the next home remodeling superstar? You will never know until you get started. Fortunately, the digital age has made it easy, and the only thing stopping you from showcasing your very best is you.

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